MARUTI UDYOG

MUL’s sheer production volume high local content and number of dealers make controlling aspects like product and service quality an extremely difficult task. It’s only when you take all these factors into account that Matuti’s rise up the customer satisfaction chart has been a slow sustained effort. It has forged ahead of Honda with whom it shared top spot last year to register the most impressive performance in customer satisfaction.
Its largest gain vis-a-vis the com. petition comes from its strong service performance , registering the largest gain in this area. Maruti also scored superbly in all service related area registering the highest score in each of the three service related factors. The hands-on approach of Maruti’s top level management who have made service and quality a personal crusade seems to have paid rich dividends.